Multifunctional tailor-made security labels for effective product and brand protection and clear authenticity verification.
The number of illegal drug incidents reported worldwide is increasing by an average of 21 percent annually. All regions of the world and all therapeutic areas are affected. Changing consumer behavior, with increased use of the internet and social media, is playing an increasingly important role. To effectively combat product and brand piracy, user-friendly and secure solutions are needed to authenticate original products. Effective detection of counterfeits is possible with the help of unique, ideally multi-level authenticity features which Schreiner MediPharm integrates into pharmaceutical labels according to the specific application.
Authentication features that can be verified without tools. Example: Guilloches
Authentication features that require simple and readily available readers for verification. Example: Microtexts.
Authentication features that require special readers for verification. Example: Microparticles.
Authentication features that can be checked via smartphone. Example: NFC/RFID solutions
The Falsified Medicines Directive 2011/62/EU has been in force throughout Europe since February 9, 2019. It obliges pharmaceutical manufacturers to apply an individual serial number as a 2D code to the outer packaging of prescription drugs for identification purposes, as well as proof of tampering, which ensures the integrity of the packaging. However, a secure counterfeiting proof is not guaranteed only by means of a serialization number.
We therefore recommend the integration of additional multi-level authenticity features that can be combined and verified unequivocally depending on the respective stakeholder and security level – from the informed expert to the end user. The more security features are combined in a label and address different user groups, the higher the protection of a drug.
The optimal security strategy, the ideal security concept and the most appropriate security level – from normal to high – is selected based on a variety of criteria including
Labels for first opening indication of folding boxes and primary containers
Labels with Track & Trace solutions for digital identification
We will be happy to advise you and develop your individual security strategy together with you.